Marketing Week 2014 – presentation links

 In Business decisions, Decision-making, Insights, People decisions, Realizer Blog, Speaking

For those who were at my Marketing Week 2014 presentation, Dumb Ways to Decide, below are the links if you want any more detail on the case studies.

Contact me for further details about how I can help your business make better decisions.

  1. Milgram’s shocking experiment
  2. Israeli Judges parole decisions
  3. Are you Dunder Mifflin in disguise
  4. KLF burns £1m
  5. Iridium Satellite phone
  6. Hoover Free Flights
  7. Gerald Ratner, The Sultan of Bling
  8. The Wisdom of Crowds (starts half way down the post)
  9. The 7 ways Google does decisions
  10. RIP: The pre-mortem technique